How Eurovision Could Affect Hi-Fi Show Attendance

All eyes are now on the future of the Eurovision Hi-Fi Show as industry professionals return from Munich’s final High-End Show and prepare for the event’s 2026 relocation to Vienna. Organised by the High-End Society, Europe’s largest and most prestigious audio event is scheduled to take place at Vienna’s ACV venue from May 28–31, 2026. While the initial news of the move was met with enthusiasm, an unexpected twist during this year’s Eurovision Song Contest final—streamed in bars across Munich—may pose significant logistical complications. With Austria’s Johannes Pietsch clinching the Eurovision crown, Vienna is now set to host the 2026 edition of the international song contest, potentially colliding with the High-End Show’s dates.

The announcement has resulted in skyrocketing hotel rates and limited accommodation availability across Vienna. Since both events draw massive global audiences—Eurovision with its televised extravaganza and the High-End Show with over 500 exhibiting brands and 20,000+ attendees—the potential overlap during May 2026 could create major challenges for early planning. While Eurovisionworld.com suggests likely contest dates of May 12–16 or May 19–23, a late-May schedule would directly coincide with the Eurovision Hi-Fi Show. Additionally, the Eurovision event isn’t just four days; it involves six weeks of set-up, rehearsals, and international media arrivals. This overlap could limit venue and lodging capacity, possibly impacting exhibitors and attendees alike.

Despite the uncertainty, there may be silver linings. If the High-End Society can precisely coordinate event timing, the influx of Eurovision tourists could amplify visibility for high-end audio brands and expand audience engagement. Still, many exhibitors are holding off on commitments until dates are confirmed. As industry peers who understand the massive coordination effort behind trade shows, we hope for a swift resolution. In the meantime, explore our High-End Show recap to relive Munich’s final edition and stay updated as Vienna 2026 developments unfold. For a broader look at Eurovision’s possible impact, check out this Eurovision 2026 preview on Eurovisionworld.com.